Brittany Collins, Certified Confidence Coach
A.K.A. The Confidence Keeper
There's always a TEST before the TESTIMONY!
I​ had been functioning in the marketing coach space for about a year. What I thought I was supposed to be doing, I later found out, was a different calling in the coaching industry. Why did I feel hesitant, confused, and stuck? Why was my coaching business not taking off like I knew it had the potential to do? I have the qualifications, experience, and skills to be a Marketing Coach, but something felt off.
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As time passed, I felt like I was trying to be someone I wasn’t. I was forcing a narrative about myself that was not real. There’s a saying that goes like this, “Fake it until you make it.” You cannot try to be someone you are not and do something you are not called to, thinking you will reach your next level. How can you try to force-fit a persona that God had not created you to be? How can you attempt to walk a path that is not paved for you?
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In February 2022, I was a featured speaker on a leadership experience tour, a platform for aspiring keynote speakers. I went as a Marketing Coach and gave my presentation on stage with thousands of viewers. I spoke about how I used to let past hurts from rejection affect me, which trickled down into my business. I talked about how I had unresolved issues carrying over into my business, affecting how I showed up in the marketplace. I talked about my problems with confidence, my self-esteem, and my self-image based on the negative things people told me throughout my life childhood, teenage, and younger adult years. I went into how I overcame those issues to confidently show up for myself, my business, and the people I serve. Then, I spoke about confidently marketing yourself, your brand, and your business.
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After the morning segment, some guests told me that my words encouraged and inspired them and helped them reflect on decisions they needed to make that had nothing to do with marketing. At that moment, I had a jolt in my spirit, so I questioned my title and role as a marketing coach. I asked God if coaching was what I was supposed to be doing. But I didn’t get an answer. I got discouraged, started wrapping myself up in my nine-to-five, and put my coaching business on the back burner.
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I remember being irritated, frustrated, agitated, and I didn’t want to be bothered by anyone. I didn’t want to hear from anyone, and I didn’t want to talk to anyone. I felt like I was being steered in the wrong direction and listening to the wrong people about what I thought was my calling in coaching. I felt like I wasted my money trying to be a certified coach. I was messed up. I had to get quiet, shut out all other voices, including my own, pray, listen, and reflect since, during this time, I was confused and discouraged, and my self-confidence sank to the lowest it had ever been during that season in my life. I was ready to say, "To heck with it!” I had been down this road as an entrepreneur with these same thoughts and emotions, and I was not about to deal with this again!
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When you are in your lowest moment because the enemy can take you there if you let him, your emotions and thoughts are chaotic; you do not even realize the hole that you are digging for yourself, and you are steadily sinking deeper and deeper, the walls are caving in on you, things are getting dimmer and dimmer and your vision becomes distorted; you cannot move or see straight. I was in this place. Believe it or not, I was self-sabotaging because I allowed the enemy to plant seeds of fear, doubt, and disbelief.
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I remember telling myself that I have business and marketing education and must put my degrees to good use because that is what I was taught. So, I must be a marketing coach, right?! I asked myself, “What about my time, energy, personal and business development and money I invested as a marketing coach to become certified in the coaching industry?” "What about the time and money I invested in college?" God heard my murmuring and complaining because the Holy Spirit said, "You were not called to be a marketing coach.” “Did I tell you to do that?” “Did I say you could not use your educational experience to run a coaching business?" Then, there was silence.
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At this point, I needed to go into some fervent prayer. After praying and self-reflecting, the Holy Spirit revealed that I was called to help women overcome what I was delivered from: lack of self-confidence. That revelation quaked my spirit and gave me a wake-up call. I was curious as to where this lack of self-confidence came from that I was delivered out of. It was revealed to me that the lack of self-confidence was rooted in negative experiences in childhood, teenage years, and early years of adulthood. I remember facing many forms of abuse and rejection. I didn't know I had carried the hurt and unknowingly allowed it into my business life.
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So, I knew I was no longer a marketing coach. I knew what I was delivered from and who I was called to help. Now, all I needed to know was what my title as a coach would be. I was making it difficult to figure out because I wanted it to be catchy, eye-grabbing, and attractive. I was worried about what people would think, causing me to overthink. Here I go again, being too people-conscious and not God-conscious. I was going back and forth with the Holy Spirit about my coaching title. I heard one thing but didn't think it was from God because it seemed basic. Then, a lack of confidence tried to rear up. Frustration and confusion were creeping. Here I was, murmuring, complaining, and questioning. All because I couldn't figure out what my coaching title should be. See how we allow the little foxes to spoil the vine (Song of Solomon 2:15).
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Sometimes, we let our attitudes or old habits defend or justify why we don't listen to God the first time. God had already given me my coaching title. Still, I needed to be more confident in what I heard because I didn't think the name was acceptable. Acceptable by who? People that I would market my coaching services to. It was not about what people would think. Or even what I thought about it. I had to put pride aside and accept what God told me because He knows best. Sometimes, we expect God to do these extravagant things in our lives all the time, and He can, but often, God does the simplest things that can significantly impact us. Some things in our lives need a little tweaking from God to make them do what they should so we can do what we are supposed to do.
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My "NAME" as a coach changed! God changed my name! A name change is usually an indication that there is a new beginning. Precisely, a restart in the right direction and walking in your purpose: your call. Check out your Certified Confidence Coach. As your Confidence Coach, I empower start-up service-based businesswomen to show up confidently in their business so they can attract, sign, and serve their ideal clients.
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It is TIME to BE CONFIDENT, BE AUTHENTIC, and SHOW UP!!!